The Edible Engagement Agency
whipping up full production, experiential events.
The Full Story
Warner Brothers
DINECRAFT -
A STUNTED DINNER
Opening Scene
What if the world of Minecraft could be experienced at the dinner table?
To celebrate the launch of one of the year’s most anticipated gaming-inspired films, Warner Bros set out to create an event that would resonate with gaming influencers and media.
Feast & Fable translated the iconic block-based universe of Minecraft into an immersive dining experience, where every detail reflected the game’s distinctive visual language.
Rather than a standard press event, Warner Bros envisioned something interactive - a world that fans could step inside.
The result was Dinecraft – A Stunted Dinner: an evening where guests entered a pixelated culinary adventure.
The Plot
Feast & Fable built the dining concept around the geometry and mechanics of Minecraft itself.
At the centre stood a bespoke dining table reimagined as a storytelling stage - its core running with a miniature mining track, a playful nod to the game’s spirit of discovery.
Along it, edible “loot cubes” travelled in a choreographed sequence, transforming food service into live theatre.
Each course turned digital motifs into sensory reality: square cocktails, cubed canapés, and geometric dishes brought the game’s look and feel to life.
For long-time fans, it was nostalgic; for new audiences, it was delightfully unexpected.
The Finale
Through culinary design, immersive storytelling, and meticulous production, Feast & Fable collaborated with creative partners to bring Minecraft’s digital universe into the physical world.
From table design and environment to performer choreography and food delivery, every detail played its part in turning gameplay into dining theatre.
Dinecraft introduced the film to global gaming influencers and media, sparking wide social reach and celebrating the game’s unique visual identity through experience, play, and shared discovery.
Credits
Experience Design: Feast + Fable & Bella Blackburn Events
Food Design: Jenny McNeill of Feast + Fable
Cocktail Design: Mix & Match
Production: Bella Blackburn Events
Food Experience Delivery: Feast + Fable
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