The Edible Engagement Agency
whipping up full production, experiential events.
The Full Story
Warner Brothers
DINECRAFT -
A STUNTED DINNER
Opening Scene
What if the world of Minecraft could be experienced at the dinner table?
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To celebrate the launch of one of the year’s most anticipated gaming-inspired films, Warner Bros set out to create an event that would resonate with gaming influencers and media.
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Feast & Fable translated the iconic block-based universe of Minecraft into an immersive dining experience, where every detail reflected the game’s distinctive visual language.
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Rather than a standard press event, Warner Bros envisioned something interactive - a world that fans could step inside.
The result was Dinecraft – A Stunted Dinner: an evening where guests entered a pixelated culinary adventure.
The Plot
Feast & Fable built the dining concept around the geometry and mechanics of Minecraft itself.
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At the centre stood a bespoke dining table reimagined as a storytelling stage - its core running with a miniature mining track, a playful nod to the game’s spirit of discovery.
Along it, edible “loot cubes” travelled in a choreographed sequence, transforming food service into live theatre.
Each course turned digital motifs into sensory reality: square cocktails, cubed canapés, and geometric dishes brought the game’s look and feel to life.
For long-time fans, it was nostalgic; for new audiences, it was delightfully unexpected.
The Finale
Through culinary design, immersive storytelling, and meticulous production, Feast & Fable collaborated with creative partners to bring Minecraft’s digital universe into the physical world.
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From table design and environment to performer choreography and food delivery, every detail played its part in turning gameplay into dining theatre.
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Dinecraft introduced the film to global gaming influencers and media, sparking wide social reach and celebrating the game’s unique visual identity through experience, play, and shared discovery.
Credits
Experience Design: Feast + Fable & Bella Blackburn Events
Food Design: Jenny McNeill of Feast + Fable
Cocktail Design: Mix & Match
Production: Bella Blackburn Events
Food Experience Delivery: Feast + Fable
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