The Full Story
TikTok Roadshow
VIRAL FOOD TRENDS
Opening Scene
Helping agencies see inside the world of TikTok creators.
Each year, we work with Seen Presents on TikTok for Business's annual roadshow - researching and producing food kits that bring the platform's biggest food trends to life.
In 2025, that meant potatoes and beans: riding the wave led by the likes of SpudBros, we built kits around a beautifully fluffy spud, topped with bougie beans and up to seven other small toppings, so agencies could build their own perfect lunch straight from the trend that started it.
The Edible Experience
Each year, we develop the menu, translating the trend into something that works as a kit - right down to portioning it so it's simple to assemble.
We design the packaging to bring it to life, and write clear "how to use" instructions so each kit can be put together in minutes, however it's opened.
From there, we manage sourcing, production and shipping end to end, landing 1,000 kits on desks across the UK at the same time, every time.
Write your own brand story.
If we've inspired you with our past plots, get in touch to mind map what we can do for you.
hello@feast-fable.co.uk
Other plot twists.
Explore our methodology.
Want to know more about what we do? Explore our methodology, which takes you through our approach to creating experiential & immersive events.